DX Fina Logo

Worldwide software and services for financial trading

Web Design HR App

About DX Fina

DX fina is a new product line of one of the worlwide company Devexperts, providing financial software and services for brokerages, exchanges and wealth management firms in equity, options, futures and Forex markets. The new product focuses on providing the user with a trading platform that combines all exhanges in one.

The Challenge

Working for a new product line requires consideration of the parent company branding, values and audience. Furthermore, the assignment consisted of a very complex trading platform, including custom graphics, animations and fonts. We also had to re-design the logo to improve the brand’s visibility.

User Experience

Building an easy-to-use UX for a complex system always starts with information architecture as structuring a complicated user journey must be mapped out in advance. After that we created the user journeys and an interactive prototype in order to do perform user testing and ensure that the experience is smooth and simple.
UX design Dashboard
App Design DXfina

The Result

We delivered one-of-a kind product that simplifies the complex system for the user, while providing them with a positive and satisfying experience, making them come back for more. We re-designed the brand and provided the client with brand guidelines, custom illustrations and motion graphics.
UX Design Fintech App

See how we apply our knowledge elsewhere

Below are our best examples of applied UX methodology
Company logo
User Interface Design, User Experience Design
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Company logo
User Interface Design, User Experience Design
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Are you ready to stand out in the digital space?

Marina Shideroff

CEO
Fram Creative Solutions

Are you ready to stand out in the digital space?

Marina Shideroff

CEO
Fram Creative Solutions